Merrell and the Jeep brand announced they will launch the Merrell Moab 3 Mid x Jeep ? a hiking boot built on the legendary heritage of the two icons. The limited-run Merrell Moab 3 Mid x Jeep brand boot will be available for purchase on October 16, 2023, in eight countries in both men's and women's sizes.

The boot is offered in three colorways, touting popular Jeep brand coat names: Sarge Green, Sting Grey, and Hydro Blue. The Jeep brand team will preview the boot at the North American International Auto Show (NAIAS) at the Huntington Place in Detroit, Mich., from September 13, 2023 through September 24, 2023. NAIAS is considered one of the most influential automotive events in the world ?

fitting for the two Michigan brands to debut the collaboration. Merrell incorporated key design details as an ode to hidden Easter eggs commonly found in Jeep 4x4s. Special features include: Custom molded Rubicon badging represents the most capable Wrangler for the bestselling hiking boot; Red tow lace hooks represent the red tow hooks on the front of the Wrangler Rubicon; Metal lace hardware represents the hatches on the Jeep 4x4 hood; Monochromatic color scheme mimics iconic Jeep 4x4 exterior colors; Upper mesh was picked to resemble the hexagon pattern on the Wrangler's grille; Large heel webbing hook represents seat belt; Jeep brand's iconic seven slot grille embossed in backstay; and Unique footbed inserts features a topographical map of Hell's Revenge, a popular off-road trail in Moab, Utah.

The collaboration will be offered in the U.S., Canada, Taiwan, China, Japan, Peru, Panama, and Colombia while supplies last. It will also be available in select DICK'S Sporting Goods, Public Lands, and Atmosphere.