Tyson Foods is taking on the $1 billion kids refrigerated, pre-packaged snack category with a new kids snack - Hillshire Farm® SNACKED! Building upon its powerhouse portfolio of protein brands and success in adult snacking, Hillshire FarmSNACKED! will give parents a versatile, on-the-go snack pack made with quality, trusted ingredients – made just for kids. More than 76% of people, including children, eat two or more snacks every day. And when it comes to snack purchases for their kids, parents look for high quality, ease of preparation and use, and taste. Hillshire FarmSNACKED! uniquely delivers on all these elements in one delicious snack pack. Tyson Foods' entry into kids snacking combines the consumer trust earned through quality products from Hillshire Farm, a brand parents feel good about serving, with its category leadership from its snacking portfolio. In recent years, the company has invested in its protein snack products, from namesake brands like Tyson® and Jimmy Dean® to Hillshire®Snacking, the elevated adult snack brand launched in 2016. With 20% year-over-year growth since 2017, HillshireSnacking is outpacing the competitors with its #1 selling adult combo item since 2018. Hillshire Farm®SNACKED! provides a "poppable" protein pack complete with three bite-sized components that pair the signature flavors of Hillshire Farm meats with savory cheeses and a treat. Hillshire Farm SNACKED! comes as a two-pack that can be easily split for kids to take on the go or added to lunch bags and provides a good source of protein and calcium. Available in four kid-appealing flavor varieties, the snack packs can be found in the refrigerated aisle of select retailers nationwide: Pepperoni with Confetti Cake Bites and Mini String Cheese; Pepperoni with Brownie Bites and Monterey Jack Cheese; Salami with Mini Chocolate Covered Pretzel Rods and Monterey Jack Cheese; Turkey with Chocolate Chip Cookies and Cheddar Cheese.