To our Vans Family everywhere,
We have all lived through the evolution of COVID-19 and continue to personally experience its drastic impact and disruption on our work and home lives. While the lasting impact of this global pandemic is unclear, I am overwhelmingly proud of what Vans is doing to support those in need as our global communities continue to grapple with the realities of COVID-19.
As a brand engrained in the belief that we aren't a shoe and apparel company but a people company that makes shoes and apparel, looking after our people has always been and will remain our top priority. This commitment rang true in March as we made the decision to shift corporate offices to remote working and temporarily closed our stores in the
To help our extended Vans Family, we recently launched 'Foot The Bill', which is focused on supporting small businesses who are feeling the incredible strain that COVID-19 has put on their livelihoods. 160 community-driven businesses that touch our four brand pillars of art, music, action sports and street culture have been given access to design and upload a Customs pattern that represents their unique persona. Fans can support their local business by selecting its pattern for purchase and further customizing it through the Vans Customs offerings. Net proceeds of each pair sold will go directly towards helping that small business partner and means we have committed to contributing up to approximately
Furthermore, as a global footwear and apparel manufacturer, we recognize our responsibility to answer the call to help the many individuals who are risking their own health and well-being to provide vital services to those in need during this pandemic. We were determined to answer this call and have since redirected a portion of our supply chain operations to partner with Hedley & Bennett, current Vans partner and kitchen and workwear brand, in the creation of more than 250,000 reusable facial masks made from the canvas we utilize for Vans shoes. Beginning in May, these masks will be donated to organizations across
We've also partnered with designer
As the COVID-19 situation continues to evolve, it is inspiring to see in times of crisis, the power of volunteering and those who are striving to help communities adjust and overcome struggles. As a thank you to the countless volunteers working tirelessly across food banks in some of the hardest hit regions of the
It is also important to note that we aren't alone in our commitment to support our extended Vans Family and communities during these tough times. As you all would have seen, the
While the global COVID-19 pandemic continues to impact many aspects of our lives, I am incredibly proud of the resilient and ongoing commitment of our global Vans Family. It is through our combined efforts and commitment to our communities that we will help ensure a brighter future.
Thank you,
Global Brand President / Vans
Off The Wall Since '66
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