Xtreme One Entertainment, Inc. announced the appointment of FOX Sports, World Cup and live sports television personality, Jenny Taft, to its Board of Directors. The Company also announced that global marketing executive and fintech entrepreneur Jeff Lambert has been named Chairman of the Board, a role that had previously been vacant. Ms. Taft is one of America?s most prominent sports reporters and show hosts, having spent more than 15 years in the media and entertainment industry on air and in content production.

She is also a major-brand ambassador and noted expert across a diverse array of sports and entertainment genres from NHL hockey to college, NFL and UFL football, the WNBA and World Cup soccer, as well as TV and niche audience programming ranging from Supercross racing to Extra! TV and the Discovery Channel. Currently she serves in a variety of roles for FOX Sports, including lead reporter for the network?s college football coverage and host for the Westminster Kennel Club dog show, and previously was moderator on FS1?s SKIP & SHANNON: UNDISPUTED show.

Taft also has covered numerous major global events, including the FIFA Women's World Cup Australia & New Zealand 2023 and France 2019, and the FIFA World Cup Qatar 2022? and Russia 2018. An impressive athlete herself, Taft was a four-year letter winner in lacrosse at Boston University, where she earned her bachelor?s degree in broadcast journalism.

Taft is joined on the Board by a diverse, and all-star roster of sports, entertainment and marketing executives including newly elected Board Chair Jeff Lambert. Mr. Lambert is founder and CEO of Lambert by LLYC, the firm he founded in his basement and grew to a top-10 investor relations firm in the U.S. and a leading PR and marketing agency. He is also on the global executive committee of LLYC, a global corporate affairs and marketing services firm with offices in 12 LATAM and European countries and one of the fastest growing agencies in the world.

Mr. Lambert serves on numerous non-profit and PE-backed boards, including as Global Chair of PROI Worldwide, the largest partnership of PR and marketing firms in the world, and the Downtown Detroit Partnership, and has been named Dealmaker of the Year by the Association for Corporate Growth, PR Week 40 Under 40, and a Distinguished Alumni of the Year from the Michigan State University (MSU) School of Communication Arts & Sciences and MSU Swimming. He is also the founder of startup TiiCKER, the world?s first shareholder loyalty and verified perks platform.