Hotel Fast SSE AB (publ), formerly First Hotels AB (publ), is a Sweden-based company, which is primary engaged in the hotel industry. The Company operates across three key business areas: Franchise, Operations and Property, with each area playing a crucial role in ensuring the success and sustainability of the Company’s hotel portfolio. Franchise offers hotel owners a platform to grow their business. Operations operates hotels where satisfied and returning hotel guests are important factor for success. Property business area provides investments and creates new business opportunities for First Hotels and a solid foundation for profitable growth. The three business areas function both independently and on an integrated footing.