(Alliance News) - B90 Holdings PLC on Tuesday said that Oddsen.nu has signed a fixed listing fee marketing agreement, providing EUR200,000 of revenue in 2024.

B90 is an Isle of Man-based company in the online gambling industry.

Under the agreement, additional revenue may be earned for marketing services, based on marketing performance, enhancing the potential value of these contracts.

"The operations of Oddsen.nu have shifted from being Nordics focused, to having a global reach. We are delighted that this shift in focus has already put us in a position to sign long term, value generative partnerships with reputable partners in the sector," said Chair Ronny Breivik.

"Oddsen.nu's new expansion plans are also in lockstep with B90 Holdings' plans for growing its organic business."

Shares in B90 were up 1.6% to 3.15 pence each in London on Tuesday afternoon.

By Sophie Rose, Alliance News senior reporter

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