Gupta, currently chief financial officer at Hero MotoCorp, played a role in forming the bike maker's partnerships with Harley Davidson and electric-motorcycle maker Zero Motorcycles, the company said.

Pawan Munjal, Hero MotoCorp's current chief executive, will remain with the company as an executive chairman and full-time director on the board.

The development comes months after the company named Gupta as its head of strategy and M&A in December last year.

(Reporting by Hritam Mukherjee in Bengaluru; Editing by Shounak Dasgupta)