LVMH expands partnership with Alibaba
This strengthening should help LVMH accelerate the growth of its omnichannel activities and continue to benefit from the transformative capabilities of the Chinese group's cloud and AI technologies, as well as its expertise in online retail.
As part of its approach, it has already begun integrating Alibaba Cloud's generative AI capabilities, paving the way for the creation of novel applications and services, underlining the French luxury giant's commitment to 'remaining an innovation leader'.
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