MiMedia Holdings Inc. announced the addition of Santiago Fontan Balestra as Senior Director of Business Development at MiMedia. Mr. Fontan Balestra is a senior executive from the telecom and smartphone industry, with 25+ years of international experience working for leading multinational companies. In his previous role as Sales & Business Development Director Latin America South at Qualcomm, Mr. Fontan Balestra led Qualcomm's relationship with Global OEMs, Local Brands, Mobile Carriers, Retails, ODMs and Business Partners in the southern region of LATAM.

His portfolio included key strategic partners in the region such as Samsung, Motorola, Xiaomi, Oppo, Acer, Lenovo, HP, Dell, Asus, and Alcatel, among others. While at Qualcomm, Mr. Fontan Balestra developed and led many business and strategic partnerships in the Mobile, Compute and 5G industries across southern LATAM, launched several premium Qualcomm smartphones plus the first ACPC (Always Connected PC) in Chile, participated in Qualcomm's 4G /LTE launch in Argentina and helped lead Qualcomm's 5G launch in Chile. Before Qualcomm, Mr. Fontan Balestra held executive positions at Brightstar, the world's largest specialized distributor and a leading global service provider for the mobile phone industry, and Movistar, Telefónica's multinational mobile carrier.