Rent the Runway, Inc. announced that Brian Donato, its current Chief Supply Chain Officer, will assume the newly created role of Chief Revenue Officer. Drew Rau, currently serving in the role of VP, Inventory Performance, will expand his remit and become a part of the RTR executive team as SVP, Supply Chain and Inventory. Both changes will be effective as of January 16, 2023.

As Chief Revenue Officer, Donato will be responsible for execution of the brand's growth strategy, as well as formulating and achieving RTR's topline targets. He will oversee brand and growth marketing, revenue strategy, creative and customer experience, and will report to Rent the Runway President and COO Anushka Salinas. Donato joined RTR in early 2020 to oversee the company's end to end customer fulfillment operation.

During his time as Chief Supply Chain Officer, he led operations initiatives that helped to reduce fulfillment expense from 46% of revenue in fiscal 2019 to 30% of revenue in fiscal Third Quarter 2022. He also introduced new processes and technology into the operation that helped drive more than a 30% YoY reduction in non-transportation fulfillment costs between fiscal 2020 and 2021. His accomplishments include the launch of an at-home pickup program to increase customer satisfaction and reduce costs, and the further expansion of automation in RTR fulfillment centers to reduce labor costs and increase garment longevity.

Prior to joining Rent the Runway, Donato was SVP, Operations at Bowery Farming, a vertical farming company, and served in various capacities at Amazon.com, where he led operations for half of the North American Fulfillment Network as well as North American Customer Returns, Worldwide Fresh, and Worldwide Pantry. Rau, who joined RTR in November 2021 and currently serves as VP, Inventory Performance, oversees the financial performance of RTR's inventory program. Prior to that, Rau managed RTR's Transportation, Topology Capacity Management and Planning, and Loss Management teams. As SVP, Supply Chain and Inventory and a new member of the RTR executive team, his role will expand to the oversight of RTR's logistics operation, inclusive of reverse logistics, warehousing, inventory restoration, transportation, and distribution network diversification/expansion.

Prior to joining Rent the Runway, Rau held various operational and planning roles at Overstock.com, Bowery Farming and Amazon.