Sportamore AB (publ) announced that in October 2019, the company experienced weaker sales than expected. November and Black Friday week has had a better development, but not to the extent to compensate for the start of the quarter. The company announced that it estimates that sales growth in the fourth quarter will not be sufficient to materialize expected economies of scale and efficiency gains. This means that the operating profit for the fourth quarter and the full year 2019 is no longer expected to improve compared to 2018.