Southwest Airlines Co. began service in Santa Rosa, California's Charles M. Schulz Sonoma County Airport. Southwest will introduce a new Sip and Ship program, which will allow Southwest Customers to check one case of wine at no cost from select West Coast locations starting later this month.

Southwest's Santa Rosa (Sonoma County), California service is connecting nonstop to San Diego, Las Vegas, Denver, and Burbank, California. The San Diego and Las Vegas routes are now operating daily, including two San Diego roundtrips on peak days. Burbank will initially operate five days a week, and Denver will operate on Saturdays.

Southwest's new Sip and Ship program lets Customers bring home the best souvenir from wine country ? vino! Each Customer can check one (1) case of wine at no additional charge.

Selections should be placed in a standard wine shipping box or wine suitcase that meets checked bag requirements. As Southwest continues to expand its network, including recent openings in St. Thomas, United States Virgin Islands; Knoxville, Tennessee, St.

Maarten--which also opened today--and Anchorage scheduled to open in May, the airline remains focused on creating more convenient ways for Customers to explore and enjoy new and exciting places. The introduction of Sip and Ship complements this growth by adding a Customer benefit for those visiting wine country ensuring every journey with Southwest delivers reliability, flexibility, and a memorable experience?right down to the very last drop.