Blackbird plc announced the appointment of Sumit Rai as Chief Product Officer. Sumit will join the Company in June 2022 from VEGAS Creative Software where he holds the same role. Sumit has over 23 years leadership experience in the video and film industry.

Starting off as a visual effects and video editor in news production, children's TV and film, Sumit progressed to Chief Technology Officer at Pukka Films developing an innovative, award-winning production facility before founding Kulu Valley. Providing enterprise video distribution platforms for tier 1 organizations, Kulu Valley was acquired by Qumu Inc. in 2014 where Sumit served as Chief Marketing Officer and Chief Product Officer. Sumit is leaving his position as Chief Product Officer of the well-known video editing platform, VEGAS Pro.

He joins Blackbird to lead the strategic development and direction of the Company's product suite.