2014-11-04

We are pleased and proud to announce that our wholly owned American subsidiary Ahead LLC, within the business of innovative headwear, apparel and accessories, has been named "one of the Top 100 Women-Led Businesses in Massachusetts".

Since May 2012, the company is led by Anne Broholm as CEO. During her leadership the company has launched a new corporate division, expanded into new vertical markets and geographic regions, launched new product lines, and focused on employee and sales representative engagement. The listing is received at an opportune moment just prior to the company celebrating its 20th anniversary in 2015.

Of course we want to congratulate the whole Ahead-team and Anne Broholm to this award!

Read more about the award at Ahead's webpage here.

For more information about AHEAD, visit its website at www.aheadweb.com or on Facebook at Aheadusa.

About AHEAD | www.aheadweb.com

Founded in 1995, AHEAD is a multi-dimensional brand with a proven track record of success distributing headwear, apparel, and accessories to the green grass, resort and corporate markets. Its single focus of providing quality products, with innovative, high-quality design, and merchandising concepts has led to 19 years of continued growth and expansion. AHEAD is a leading supplier of headwear to the USGA, PGA of America, Ryder Cup and numerous PGA Tour events in addition to more than 5,000 green grass and resort shops throughout the world. Among active professional golfers who wear AHEAD gear on the course are Jim Furyk, Sean O'Hair and Brittany Lincicome. Golf legends Arnold Palmer, Jack Nicklaus, and Annika Sorenstam wear AHEAD exclusively.

About New Wave Group AB (publ) | www.nwg.se

is listed on NASDAQ OMX Nordic Exchange in Stockholm. New Wave Group AB is a growth group that designs, acquires and develops brands and products in the corporate promotions, sports, gifts and home furnishings sectors. New Wave Group AB through its US subsidiary owns several businesses in North America including Cutter & Buck, Ahead, Inc. and Paris Glove. For more information please visit, www.nwg.

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