Lumiera Health Inc. announced that Mr. Shawn Moniz has agreed to join the Board of Directors, effective immediately. Mr. Moniz will bring to the Company tremendous expertise. Mr. Moniz has over 22 years of experience as a strategic marketing and brand strategist in the field of customer relationship management ("CRM") and consumer product goods ("CPG"), where he was involved in brand positioning and loyalty focus, marketing automation, digital data strategy and omni-channel data driven marketing.

Mr. Moniz has served as Vice President, CRM Strategic Solutions in his most recent occupation before founding Happy Belly, where he currently serves as CEO. Mr. Moniz has delivered strategic growth solutions to numerous Fortune 500 companies in the health care vertical such as Pfizer, Astellas, Bayer, GSK and many others. Mr. Moniz's background and experience in the healthcare field will play a vital role in Lumiera's future.