The following discussion and analysis of our financial condition and results of
operations should be read in conjunction with the consolidated financial
statements and related notes thereto included in Item 1 "Financial Statements"
in this Quarterly Report on Form 10-Q. In addition to historical financial
information, the following discussion and analysis contains forward-looking
statements that involve risks, uncertainties, and assumptions. Our actual
results and timing of selected events may differ materially from those
anticipated in these forward-looking statements as a result of many factors,
including, but not limited to, those discussed in the section titled "Risk
Factors" included elsewhere in this Quarterly Report on Form 10-Q.  See "Special
Note Regarding Forward-Looking Statements."


Overview

TrueCar is a leading automotive digital marketplace that enables car buyers to
connect to our network of Certified Dealers. We are building the industry's most
personalized and efficient car buying experience as we seek to bring more of the
purchasing process online.

We have established a diverse software ecosystem on a common technology
infrastructure, powered by proprietary data and analytics. Our company-branded
platform is available on our TrueCar website and mobile applications. In
addition, we customize and operate our platform on a co-branded basis for our
many affinity group marketing partners, including financial institutions like
Navy Federal, PenFed and American Express; membership-based organizations like
Consumer Reports, AARP, Sam's Club, and AAA; and employee buying programs for
large enterprises such as IBM and Walmart. We enable users to obtain
market-based pricing data on new and used cars, and to connect with our network
of TrueCar Certified Dealers. We also allow automobile manufacturers, known in
the industry as OEMs, to connect with TrueCar users during the purchase process
and efficiently deliver targeted incentives to consumers.

We benefit consumers by providing information related to what others have paid
for a make, model and trim of car in their area and price offers on actual
vehicle inventory, which we refer to as VIN-based offers, from our network of
TrueCar Certified Dealers. VIN-based offers provide consumers with price offers
for specific vehicles from specific dealers. We benefit our network of TrueCar
Certified Dealers by enabling them to attract these informed, in-market
consumers in a cost-effective, accountable manner, which we believe helps them
to sell more cars profitably. We benefit OEMs by allowing them to more
effectively target their incentive spending at deep-in-market consumers during
their purchase process.

Our network of TrueCar Certified Dealers consists primarily of new car
franchises, representing all major makes of cars, as well as independent dealers
selling used vehicles. TrueCar Certified Dealers operate in all 50 states and
the District of Columbia.

Our subsidiary, TCDS, provides our TrueCar Trade and Payments products. Our
Trade solution gives consumers information on the value of their trade-in
vehicles and enables them to obtain a guaranteed trade-in price before setting
foot in the dealership. This valuation is, in turn, backed by a third-party
guarantee to dealers that the vehicles will be repurchased at the indicated
price if the dealer does not want to keep them. Our Payments solution leverages
the digital retailing technology of our DealerScience subsidiary to help
consumers calculate accurate monthly payments.

During the three months ended September 30, 2022, we generated revenues of $39.1
million and recorded a loss from continuing operations of $77.1 million. During
the three months ended September 30, 2021, we generated revenues of $55.0
million and recorded a loss from continuing operations of $7.0 million. During
the nine months ended September 30, 2022, we generated revenues of $124.9
million and recorded a loss from continuing operations of $100.5 million. During
the nine months ended September 30, 2021, we generated revenues of $185.8
million and recorded a loss from continuing operations of $22.6 million.


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Market Environment



Events surrounding the ongoing COVID-19 pandemic have resulted and will continue
to result in significant economic disruptions. We continue to experience the
negative effects of COVID-19 on our business, operations and financial results
as reflected in the year over year decline in revenues, and we expect to
experience further negative effects on our results of operations, financial
condition and cash flows due to numerous uncertainties. In addition to vehicle
inventory shortages caused by closures in OEM production facilities in the early
days of the COVID-19 induced lockdown, OEMs have also been forced to cut
production as supply-chain disruptions due to the pandemic resulted in a global
automotive semiconductor chip shortage. The ensuing automobile inventory
shortage has resulted in significant unmet demand, with automotive dealers
seeing some incoming new car shipments presold. At the same time, wider economic
inflation has led to the Federal Reserve raising interest rates, which along
with the expectation for future rate hikes are starting to have their intended
impact on the U.S. economy. Domestically, consumers are concerned about
inflation and while employment remains strong, a possible recession stemming
from tighter monetary policy is also weighing on consumer sentiment. Higher
interest rates could also reduce consumer demand by making vehicle financing
more expensive and reducing the amount of inventory purchased by dealers due to
higher financing costs. The inventory shortage along with pressure on consumer
demand may impact the decision of our current network of Certified Dealers and
OEMs to cancel or pause on our services and product offerings and could
discourage new dealers and OEMs from joining our network. Refer to Part II, Item
1A, Risk Factors, for additional disclosures of risks related to COVID-19, the
global automotive semiconductor chip shortage, and rising interest rates.

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Key Metrics



We regularly review a number of key metrics to evaluate our business, measure
our performance, identify trends affecting our business, formulate financial
projections and make operating and strategic decisions.
                                                        Three Months Ended                       Nine Months Ended
                                                           September 30,                           September 30,
                                                     2022                2021                 2022                2021
Average Monthly Unique Visitors                   7,600,847           8,341,954            7,358,008           9,044,962
Units (1)                                            82,206             145,582              263,918             506,231
Monetization                                     $      473          $      376          $       471          $      365
Franchise Dealer Count                                7,776               8,973                7,776               8,973
Independent Dealer Count                              4,196               3,933                4,196               3,933




(1)We issued full credits of the amount originally invoiced with respect to 1702
and 4,242 units during the three months ended September 30, 2022 and 2021,
respectively. We issued full credits of the amount originally invoiced with
respect to 6,309 and 12,329 units during the nine months ended September 30,
2022 and 2021, respectively. The number of units has not been adjusted downwards
related to units credited as discussed in the description of the unit metric
below.

Average Monthly Unique Visitors



We define a monthly unique visitor as an individual who has visited our website,
our landing page on our affinity group marketing partner sites, or our mobile
applications within a calendar month. We identify unique visitors through
cookies for browser-based visits on either a desktop computer or mobile device
and through device IDs for mobile application visits. In addition, if a
TrueCar.com user logs in, we supplement their identification with their log-in
credentials to attempt to avoid double counting on TrueCar.com across devices,
browsers and mobile applications. If an individual accesses our service using
different devices or different browsers on the same device within a given month,
the first access through each such device or browser is counted as a separate
monthly unique visitor, except where adjusted based upon TrueCar.com log-in
information. We calculate average monthly unique visitors as the sum of the
monthly unique visitors in a given period, divided by the number of months in
the period. We view our average monthly unique visitors as a key indicator of
the growth in our business and audience reach, the strength of our brand, and
the visibility of car-buying services to the member base of our affinity group
marketing partners.

The number of average monthly unique visitors decreased 8.9% to approximately
7.6 million in the three months ended September 30, 2022 from approximately 8.3
million in the same period of 2021. The number of average monthly unique
visitors decreased 18.7% to approximately 7.4 million in the nine months ended
September 30, 2022 from approximately 9.0 million in the same period of 2021.
The decrease was due to our lower marketing spend deployed as a result of
constrained dealer inventory during the three months and nine months ended
September 30, 2022.

Units



We define units as the number of automobiles purchased from TrueCar Certified
Dealers that are matched to users of TrueCar.com, our TrueCar-branded mobile
applications or the car-buying sites and mobile applications we maintain for our
affinity group marketing partners. A unit is counted after we have matched the
sale to a TrueCar user with one of TrueCar Certified Dealers. We view units as a
key indicator of the health of our business, the effectiveness of our product
and the size and geographic coverage of our network of TrueCar Certified
Dealers.

On occasion, we issue credits to our TrueCar Certified Dealers with respect to
units sold. However, we do not adjust our unit metric for these credits as we
believe that in most cases a vehicle has in fact been purchased through our
platform given the high degree of accuracy of our sales matching process.
Credits are most frequently issued to a dealer that claims that it had a
pre-existing relationship with a purchaser of a vehicle, and we determine
whether we will issue a credit based on a number of factors, including the facts
and circumstances related to the dealer claim and the level of claim activity at
the dealership. In most cases, we issue credits in order to maintain strong
business relations with the dealer and not because we have made an erroneous
sales match or billing error.

The number of units decreased 43.5% to 82,206 units in the three months ended
September 30, 2022 from 145,582 units in the three months ended September 30,
2021. The number of units decreased 47.9% to 263,918 units in the nine months
ended September 30, 2022 from 506,231 units in the nine months ended September
30, 2021. The unit decrease for the three and nine months ended September 30,
2022 was primarily due to lower automobile inventory levels resulting from the
global automotive

                                       25

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semiconductor chip shortage. The impact of the chip shortage on units will be dependent on the duration of the chip-related production cuts by OEMs.

Monetization



We define monetization as the average transaction revenue per unit, which we
calculate by dividing all of our transaction revenue (dealer revenue and OEM
incentives revenue) in a given period by the number of units in that period. Our
monetization increased to $473 for the three months ended September 30, 2022 as
compared to $376 for the three months ended September 30, 2021. Our monetization
increased to $471 for nine months ended September 30, 2022 as compared to $365
for the nine months ended September 30, 2021. The increase for the three months
and nine months ended September 30, 2022 was primarily due to a higher unit mix
shift to used cars that provide higher monetization than new cars and a higher
monetization associated with franchise and independent dealer subscription
arrangements as subscription revenue tend to lag a downturn in units. We expect
our monetization to be affected in the future by changes in our pricing
structure, unit volume, and the unit mix between new and used cars.

Franchise Dealer Count



We define franchise dealer count as the number of franchise dealers in the
network of TrueCar Certified Dealers at the end of a given period. This number
is calculated by counting the number of brands of new cars sold at each
individual location, or rooftop, regardless of the size of the dealership that
owns the rooftop. The network is comprised of dealers with a range of unit sales
volume per dealer, with dealers representing certain brands consistently
achieving higher than average unit sales volume. We view our ability to increase
our franchise dealer count, particularly dealers representing high volume
brands, as an indicator of our market penetration and the likelihood of
converting users of our platform into unit sales. Our TrueCar Certified Dealer
network includes independent non-franchised dealers that primarily sell used
cars and are not included in franchise dealer count.

Our franchise dealer count was 7,776 at September 30, 2022, a decrease from
8,973 at September 30, 2021, and a decrease from 8,482 at December 31, 2021. The
decline in franchise dealer count was primarily due to the impact of the
COVID-19 pandemic. As a result of automobile inventory shortages and high
consumer demand, certain franchise dealers have less of a need for marketing
services and products. We expect our franchise dealer count to continue to be
impacted by these inventory shortages.

Independent Dealer Count



  We define independent dealer count as the number of dealers in the network of
TrueCar Certified Dealers at the end of a given period that exclusively sell
used vehicles. This number is calculated by counting each location, or rooftop,
individually, regardless of the size of the dealership that owns the rooftop.
Our independent dealer count was 4,196 at September 30, 2022, an increase from
3,933 at September 30, 2021, and an increase from 4,013 at December 31, 2021. We
expect our independent dealer count to be impacted by new car shortages that
increase demand for used cars, but which have also resulted in inventory
constraints in the used car market.

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Non-GAAP Financial Measure



Adjusted EBITDA is a financial measure that is not calculated in accordance with
generally accepted accounting principles in the United States, or GAAP. We
define Adjusted EBITDA as net income (loss) adjusted to exclude interest income,
depreciation and amortization, stock-based compensation, gain (loss) from equity
method investment, changes in the fair value of contingent consideration, other
income, lease exit costs, impairment of lease of right-of-use, or ROU, assets,
transaction costs, goodwill impairment, and income taxes. We have provided below
a reconciliation of Adjusted EBITDA to net loss, the most directly comparable
GAAP financial measure. Adjusted EBITDA should not be considered as an
alternative to net loss or any other measure of financial performance calculated
and presented in accordance with GAAP. In addition, our Adjusted EBITDA measure
may not be comparable to similarly titled measures of other organizations as
they may not calculate Adjusted EBITDA in the same manner as we calculate this
measure.

We use Adjusted EBITDA as an operating performance measure as it is (i) an
integral part of our reporting and planning processes; (ii) used by our
management and board of directors to assess our operational performance, and
together with operational objectives, as a measure in evaluating employee
compensation and bonuses; and (iii) used by our management to make financial and
strategic planning decisions regarding future operating investments. We believe
that using Adjusted EBITDA facilitates operating performance comparisons on a
period-to-period basis because it excludes variations primarily caused by
changes in the excluded items noted above. In addition, we believe that Adjusted
EBITDA and similar measures are widely used by investors, securities analysts,
rating agencies and other parties in evaluating companies as measures of
financial performance and debt service capabilities.

Our use of Adjusted EBITDA has limitations as an analytical tool, and you should
not consider it in isolation or as a substitute for analysis of our results as
reported under GAAP. Some of these limitations are:

•Adjusted EBITDA does not reflect the receipt of interest or the payment of
income taxes;
•Adjusted EBITDA does not reflect changes in, or cash requirements for, our
working capital needs;
•although depreciation and amortization are non-cash charges, the assets being
depreciated and amortized may have to be replaced in the future, and Adjusted
EBITDA does not reflect cash capital expenditure requirements for such
replacements or for new capital expenditures or any other contractual
commitments;
•Adjusted EBITDA does not reflect the lease exit costs and impairment charges
associated with subleasing;
•Adjusted EBITDA does not consider the dilutive impact of shares issued or to be
issued in connection with stock-based compensation; and
•other companies, including companies in our own industry, may calculate
Adjusted EBITDA differently than we do, limiting its usefulness as a comparative
measure.

Because of these limitations, you should consider Adjusted EBITDA alongside
other financial performance measures, including our net loss, our other GAAP
results, and various cash flow metrics. In addition, in evaluating Adjusted
EBITDA you should be aware that in the future we will incur expenses such as
those that are the subject of adjustments in deriving Adjusted EBITDA, and you
should not infer from our presentation of Adjusted EBITDA that our future
results will not be affected by these expenses or any unusual or non-recurring
items.

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The following table presents a reconciliation of net (loss) income to Adjusted EBITDA for each of the periods presented:



                                                         Three Months Ended                      Nine Months Ended
                                                            September 30,                          September 30,
                                                       2022                2021               2022                2021
                                                                               (in thousands)
Reconciliation of Net Loss to Adjusted EBITDA:
Net loss                                          $   (77,113)         $    (6,836)       $ (100,546)         $ (22,537)
Income from discontinued operations, net of taxes           -                 (208)                -                (40)
Loss from continuing operations                       (77,113)              (7,044)         (100,546)           (22,577)

Non-GAAP adjustments:
Interest income                                          (879)               (12)             (1,185)               (40)
Depreciation and amortization                           4,284              3,828              11,729             12,731
Stock-based compensation                                5,189              4,450              13,174             15,992
(Gain) loss from equity method investment (1)               -                267              (1,845)               953
Change in fair value of contingent consideration          179                  -                 179                 41
Other income                                                -                  -                   -               (667)
Lease exit costs (2)                                        -                  -                 214                  -
Impairment of ROU assets (3)                                -                  -                   -              1,652
Transaction costs (4)                                      29                  -               1,200                  -
Goodwill impairment (5)                                59,775                  -              59,775                  -
Provision for (benefit from) income taxes                (131)               (38)             (2,648)               189
Adjusted EBITDA                                   $    (8,667)         $   1,451          $  (19,953)         $   8,274




(1)For the nine months ended September 30, 2022, the excluded amount includes a
$1.8 million gain from changes in fair value of a derivative asset recognized
from the sale of our equity method investment in Accu-Trade in the first quarter
of 2022.

(2)Represents lease exit costs and early termination gains associated with one
of our existing office locations. We consider these charges to be unrelated to
our underlying results of operations and believe that their exclusion is
appropriate to facilitate period-to-period operating performance comparisons.

(3)The excluded amounts represent impairment charges on our ROU assets associated with certain of our existing office locations. We consider these charges to be unrelated to our underlying results of operations and believe that their exclusion is appropriate to facilitate period-to-period operating performance comparisons.



(4)The excluded amounts represent external legal, accounting, consulting and
other third-party fees and costs we incurred in connection with the Digital
Motors acquisition. For the nine months ended September 30, 2022, the excluded
amounts also included $0.25 million associated with acceleration of unvested
options to purchase shares of Digital Motors stock held by Digital Motors
employees at the time of the acquisition that are accounted for as
post-combination compensation expense. These expenses are included in general
and administrative expenses in our consolidated statements of comprehensive
loss. We consider these fees and costs, which are associated with merger and
acquisition transactions outside the normal course of our operations, to be
unrelated to our underlying results of operations and believe that their
exclusion provides investors with a more complete understanding of the factors
and trends affecting our business operations.

(5)The excluded amounts represent a non-cash impairment charge we recognized on our goodwill during the third quarter of 2022.


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Components of Operating Results

Revenues



Our revenues are comprised primarily of dealer revenue and OEM incentives
revenue. We recognize transaction revenue for certain of our Auto Buying Program
and OEM incentives arrangements at the time introductions and incentives are
delivered based upon expected subsequent vehicle sales between the Auto Buying
Program user and the dealer.

Costs and Operating Expenses



Cost of Revenue (exclusive of depreciation and amortization). Cost of revenue
includes expenses related to the fulfillment of our services, consisting
primarily of data costs and licensing fees paid to third-party service providers
and expenses related to operating our website and mobile applications, including
those associated with hosting fees, data processing costs required to deliver
introductions to our network of TrueCar Certified Dealers, employee costs
related to certain dealer operations, sales matching, and facilities costs. Cost
of revenue excludes depreciation and amortization of software costs and other
hosting and data infrastructure equipment used to operate our platforms, which
are included in the depreciation and amortization line item on our condensed
consolidated statements of comprehensive loss.

Sales and Marketing. Sales and marketing expenses consist primarily of:
television, digital, and radio advertising; media production costs; affinity
group partner marketing fees, which also include loan subvention costs where we
pay certain affinity group marketing partners a portion of consumers' borrowing
costs for car loan products offered by these affinity group marketing partners;
marketing sponsorship programs; and digital customer acquisition. In addition,
sales and marketing expenses include employee-related expenses for sales,
customer support, marketing and public relations employees, including salaries,
bonuses, benefits, severance, and stock-based compensation expenses; third-party
contractor fees; and facilities costs. Marketing and advertising costs promote
our services and are expensed as incurred, except for media production costs,
which are expensed the first time the advertisement is aired.

 Technology and Development. Technology and development expenses consist
primarily of employee-related expenses including salaries, bonuses, benefits,
severance, and stock-based compensation expenses; third-party contractor fees;
facilities costs; software costs; and costs associated with our product
development, product management, research and analytics, and internal IT
functions.

 General and Administrative. General and administrative expenses consist
primarily of employee-related expenses, including salaries, bonuses, benefits,
severance, and stock-based compensation expenses for executive, finance,
accounting, legal, and human resources functions. General and administrative
expenses also include legal, accounting, and other third-party professional
service fees, bad debt, and facilities costs.

 Depreciation and Amortization. Depreciation consists primarily of depreciation
expense recorded on property and equipment. Amortization expense consists
primarily of amortization recorded on intangible assets, capitalized software
costs and leasehold improvements.

Interest Income. Interest income consists of interest earned on our cash and cash equivalents.

Other Income. Other income consists of fees earned associated with the transition services agreement we entered into with J.D. Power in connection with our ALG divestiture.



Provision for (Benefit from) Income Taxes. We are subject to federal and state
income taxes in the United States. We provided a full valuation allowance
against our net deferred tax assets at September 30, 2022 and December 31, 2021,
as it is more likely than not that some or all of our deferred tax assets will
not be realized. As a result of the valuation allowance, our income tax benefit
is significantly less than the federal statutory rate of 21%.

For the nine months ended September 30, 2022, our benefit from income taxes
primarily reflects the release of valuation allowance resulting from net
deferred tax liabilities recorded in Digital Motors acquisition accounting
providing a source of income in assessing realization of our consolidated net
deferred tax assets. Our provision for income taxes for the nine months ended
September 30, 2021 primarily reflects tax expense associated with state income
taxes and the amortization of tax-deductible goodwill that is not an available
source of income to realize deferred tax assets.

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Results of Operations

The following table sets forth our selected consolidated statements of operations data for each of the periods indicated.



                                                         Three Months Ended
                                                           September 30,                  Nine Months Ended September 30,
                                                      2022                2021                2022                2021
                                                                               (in thousands)
Consolidated Statements of Operations Data:
Revenues                                          $   39,052          $  54,966          $   124,860          $ 185,837
Costs and operating expenses:
Cost of revenue (exclusive of depreciation and
amortization presented separately below)               3,880              5,715               12,643             16,919
Sales and marketing                                   25,130             31,239               78,535            108,814
Technology and development                            12,742              9,890               34,377             31,863
General and administrative                            11,364             11,121               34,025             37,652
Depreciation and amortization                          4,284              3,828               11,729             12,731
Goodwill impairment                                   59,775                  -               59,775                  -
Total costs and operating expenses                   117,175             61,793              231,084            207,979
Loss from operations                                 (78,123)            (6,827)            (106,224)           (22,142)
Interest income                                          879                 12                1,185                 40
Other income                                               -                  -                    -                667
Gain (loss) from equity method investment                  -               (267)               1,845               (953)
Loss before income taxes                             (77,244)            (7,082)            (103,194)           (22,388)
Provision for (benefit from) income taxes               (131)               (38)              (2,648)               189
Loss from continuing operations                      (77,113)         $  (7,044)         $  (100,546)         $ (22,577)
Income from discontinued operations, net of taxes          -                208                    -                 40
Net loss                                          $  (77,113)         $  

(6,836) $ (100,546) $ (22,537)



Other Non-GAAP Financial Information:
Adjusted EBITDA                                   $   (8,667)         $   1,451          $   (19,953)         $   8,274


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Comparison of the Three and Nine Months Ended September 30, 2022 and 2021



Revenues
                             Three Months Ended            Nine Months Ended
                               September 30,                 September 30,
                             2022           2021          2022           2021
                                              (in thousands)
Dealer revenue           $   37,722      $ 52,966      $ 120,713      $ 177,693
OEM incentives revenue        1,189         1,736          3,613          7,301
Other revenue                   141           264            534            843
Total revenues           $   39,052      $ 54,966      $ 124,860      $ 185,837



Three months ended September 30, 2022 compared to three months ended September
30, 2021. The decrease in our total revenues of $15.9 million, or 29.0%, for the
three months ended September 30, 2022 as compared to the three months ended
September 30, 2021 was mainly due to pressure on our close rates brought on by
high vehicle prices and limited new vehicle inventories associated with the
global automobile semiconductor chip shortage. Dealer revenue, OEM incentives
revenue, and Other revenue comprised 96.6%, 3.0%, and 0.4%, respectively, of
revenues for the three months ended September 30, 2022 as compared to 96.4%,
3.2%, and 0.5%, respectively, for the same period in 2021. The decrease of $15.2
million in Dealer revenue for the three months ended September 30, 2022 was
primarily a result of low inventory associated with the global automobile
semiconductor chip shortage. The decrease of $0.5 million in OEM incentives
revenue for the three months ended September 30, 2022 was driven by lower
vehicle incentive volumes and by certain OEMs pausing their programs as a result
of low inventory associated with the global automobile semiconductor chip
shortage. Other revenue was relatively flat for the three months ended September
30, 2022. We expect our revenues to continue to be impacted by the inventory
constraints caused by the global automobile semiconductor chip shortage as well
as by higher interest rates, which could reduce consumer demand by making
vehicle financing more expensive and reducing the amount of inventory purchased
by dealers due to higher financing costs. These market conditions may influence
dealers on our Certified Dealers network to cancel or pause our services or
product offerings and could discourage new dealers from joining our network, and
may also influence OEMs to pause their incentive programs.

Nine months ended September 30, 2022 compared to nine months ended September 30,
2021. The decrease in total revenues of $61.0 million, or 32.8%, for the nine
months ended September 30, 2022 as compared to the nine months ended September
30, 2021 was mainly due to pressure on our close rates brought on by higher
vehicle prices and limited new vehicle inventories associated with the global
automobile semiconductor chip shortage. Dealer revenue, OEM incentives revenue,
and Other revenue comprised 96.7%, 2.9%, and 0.4%, respectively, of revenues for
the nine months ended September 30, 2022 as compared to 95.6%, 3.9%, and 0.5%,
respectively, for the same period in 2021. The decrease of $57.0 million in
Dealer revenue for the nine months ended September 30, 2022 was primarily a
result of lower inventory associated with the global automobile semiconductor
chip shortage. The decrease of $3.7 million in OEM incentives revenue for the
nine months ended September 30, 2022 was driven by lower vehicle incentive
volumes and by certain OEMs pausing their programs as a result of lower
inventory associated with the global automobile semiconductor chip shortage.
Other revenue was relatively flat for the nine months ended September 30, 2022.

Costs and Operating Expenses

Cost of Revenue (exclusive of depreciation and amortization)


                                                        Three Months Ended                     Nine Months Ended
                                                          September 30,                          September 30,
                                                     2022                2021               2022               2021
                                                                         (dollars in thousands)
Cost of revenue (exclusive of depreciation and
amortization)                                    $    3,880          $   5,715          $  12,643          $  16,919
Cost of revenue (exclusive of depreciation and
amortization) as a percentage of revenues               9.9  %            10.4  %            10.1  %             9.1  %


Three months ended September 30, 2022 compared to three months ended September
30, 2021. Cost of revenue decreased $1.8 million, or 32.1%, for the three months
ended September 30, 2022 as compared to the three months ended September 30,
2021 due to a $1.8 million decrease in data and licensing expenses due to a
lower dealer count and a decrease in

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fees paid to Accu-Trade related to a software and data licensing agreement that was terminated as part of the sale of our equity method investment in Accu-Trade.



Nine months ended September 30, 2022 compared to nine months ended September 30,
2021. Cost of revenue decreased $4.3 million, or 25.3%, for the nine months
ended September 30, 2022 as compared to the nine months ended September 30, 2021
primarily due to a $3.9 million decrease in data and licensing expenses due to a
lower dealer count and a decrease in fees paid to Accu-Trade related to a
software and data licensing agreement that was terminated as part of the sale of
our equity method investment in Accu-Trade.

Sales and Marketing Expenses


                                                    Three Months Ended                     Nine Months Ended
                                                       September 30,                         September 30,
                                                  2022               2021               2022               2021
                                                                     (dollars in thousands)
Sales and marketing expenses                  $  25,130          $  31,239          $  78,535          $ 108,814
Sales and marketing expenses as a percentage
of revenues                                        64.4  %            56.8  %            62.9  %            58.6  %


Three months ended September 30, 2022 compared to three months ended September
30, 2021. Sales and marketing expenses decreased $6.1 million, or 19.6%, for the
three months ended September 30, 2022 as compared to the three months ended
September 30, 2021. The decrease primarily reflects a $3.9 million decrease in
our branded media spend and a $2.6 million decrease in revenue share paid to our
affinity marketing partners. We expect sales and marketing expenses to vary over
the course of the year depending on the state of the automobile inventory and
semiconductor chip shortages that will impact our branded media spend and
revenue share that we pay to our affinity marketing partners. Additionally, we
expect to incur incremental branded media expenses to support the rollout of our
TrueCar+ initiatives.

Nine months ended September 30, 2022 compared to nine months ended September 30,
2021. Sales and marketing expenses decreased $30.3 million, or 27.8%, for the
nine months ended September 30, 2022 as compared to the nine months ended
September 30, 2021. The decrease primarily reflects a $20.7 million decrease in
our branded media spend, a $6.9 million decrease in revenue share paid to our
affinity marketing partners, and a $2.1 million decrease in stock-based
compensation expenses.

Technology and Development Expenses


                                                      Three Months Ended                     Nine Months Ended
                                                        September 30,                          September 30,
                                                   2022                2021               2022               2021
                                                                       (dollars in thousands)
Technology and development expenses            $   12,742          $   9,890          $  34,377          $  31,863
Technology and development expenses as a
percentage of revenues                               32.6  %            18.0  %            27.5  %            17.1  %
Capitalized software costs                     $    2,936          $   2,936          $   8,732          $   8,894


Three months ended September 30, 2022 compared to three months ended September
30, 2021. Technology and development expenses increased $2.9 million, or 28.8%,
for the three months ended September 30, 2022 as compared to the three months
ended September 30, 2021. The increase primarily reflects a $2.6 million
increase in employee-related expenses associated with increased headcount as we
continue to invest in TrueCar+, expand our product portfolio, and enhance our
existing core offering. Capitalized software costs were relatively flat. We
expect technology and development expenses to continue to be affected by
variations in headcount.

Nine months ended September 30, 2022 compared to nine months ended September 30,
2021. Technology and development expenses increased $2.5 million, or 7.9%, for
the nine months ended September 30, 2022 as compared to the nine months ended
September 30, 2021. The increase primarily reflects a $3.1 million increase in
employee-related expenses associated with increased headcount as we continue to
invest in TrueCar+, expand our product portfolio, and enhance our existing core
offering, partially offset by a $0.6 million decrease in facilities costs.
Capitalized software costs were relatively flat.

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General and Administrative Expenses


                                                        Three Months Ended                     Nine Months Ended
                                                           September 30,                         September 30,
                                                      2022               2021               2022               2021
                                                                         (dollars in thousands)
General and administrative expenses               $  11,364          $  11,121          $  34,025          $  37,652
General and administrative expenses as a
percentage of revenues                                 29.1  %            20.2  %            27.3  %            20.3  %


Three months ended September 30, 2022 compared to three months ended September
30, 2021. General and administrative expenses were relatively flat and
increased $0.2 million, or 2.2%, for the three months ended September 30, 2022
as compared to the three months ended September 30, 2021.

Nine months ended September 30, 2022 compared to nine months ended September 30,
2021. General and administrative expenses decreased $3.6 million, or 9.6%, for
the nine months ended September 30, 2022 as compared to the nine months ended
September 30, 2021. The decrease primarily reflects a $1.7 million impairment
charge on our right-of-use asset associated with an office lease recognized in
the second quarter of 2021, a $0.8 million gain related to an early lease
termination recognized in the second quarter of 2022, and a $0.9 million
decrease in professional services fees.

Depreciation and Amortization Expenses


                                              Three Months Ended              Nine Months Ended
                                                 September 30,                  September 30,
                                               2022            2021          2022           2021
                                                               (in thousands)

Depreciation and amortization expenses $ 4,284 $ 3,828 $

11,729 $ 12,731




Three months ended September 30, 2022 compared to three months ended September
30, 2021. Depreciation and amortization expenses increased $0.5 million, or
11.9%, for the three months ended September 30, 2022 as compared to the three
months ended September 30, 2021. We expect our depreciation and amortization
expenses to continue to be affected by the amount of capitalized internally
developed software costs and the timing of placing projects in service.

Nine months ended September 30, 2022 compared to nine months ended September 30,
2021. Depreciation and amortization expenses decreased $1.0 million, or 7.9%,
for the nine months ended September 30, 2022 as compared to the nine months
ended September 30, 2021.

Other Income



For the nine months ended September 30, 2021, other income consists primarily of
fees earned from the transition services agreement we entered into with J.D.
Power in connection with our ALG divestiture.

Gain (Loss) from Equity Method Investment


                                                     Three Months Ended                       Nine Months Ended
                                                       September 30,                            September 30,
                                                  2022                2021                 2022                 2021
                                                                           

(in thousands) Gain (loss) from equity method investment $ - $ (267) $ 1,845

$    (953)


For the nine months ended September 30, 2022, we recognized a gain of $1.8
million from changes in fair value of a derivative asset recognized from the
sale of our equity method investment in Accu-Trade. No gain or loss was
recognized at the time of the sale as the fair value of the sales proceeds
received including the initial fair value of the derivative asset was equal to
the then carrying value of the investment.

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Goodwill Impairment



For the three months ended September 30, 2022, we recognized a non- cash
goodwill impairment charge in the amount of $59.8 million, which represents the
amount that the carrying value of our single reporting unit was in excess of its
estimated fair value at September 30, 2022. For further details, see Note 6 to
our condensed consolidated financial statements included herein.

Provision for (Benefit from) Income Taxes


                                                    Three Months Ended                       Nine Months Ended
                                                       September 30,                           September 30,
                                                  2022                2021                2022                 2021
                                                                          

(in thousands) Provision for (benefit from) income taxes $ (131) $ (38) $ (2,648) $ 189




For the three months ended September 30, 2022, our benefit from income taxes
primarily reflects the discrete impact for reduction of indefinite-lived
deferred tax liabilities resulting from the impairment of book goodwill. For the
three months ended September 30, 2021, our benefit from incomes taxes primarily
reflects the reversal of a tax accrual related to the ALG divestiture. Our
benefit from income taxes for the nine months ended September 30, 2022 primarily
reflects the release of valuation allowance resulting from net deferred tax
liabilities recorded in Digital Motors acquisition accounting providing a source
of income in assessing realization of consolidated net deferred tax assets. Our
provision for income taxes for the nine months ended September 30, 2021
primarily reflects tax expense associated with state income taxes and the
amortization of tax-deductible goodwill that is not an available source of
income to realize deferred tax assets.

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Liquidity and Capital Resources

At September 30, 2022, our principal sources of liquidity were cash and cash equivalents totaling $193.0 million.



We have incurred cumulative losses of $494.4 million from our operations through
September 30, 2022, and expect to incur additional losses in the future. We
generate cash inflows from operations primarily from selling services to dealers
participating in our network of TrueCar Certified Dealers, and cash outflows to
enable our business operations, develop new services and core technologies that
further enhance our online automotive marketplace, and fund repurchases of our
common stock based on our evaluation of market conditions and other factors. We
believe that our existing sources of liquidity will be sufficient to fund our
operations for at least the next 12 months. However, our future capital
requirements will depend on many factors, including our revenue levels, the
timing and extent of our spending to support our technology and development
efforts, costs related to potential acquisitions to further expand our business
and product offerings, collection of accounts receivable, macroeconomic
activity, and the length and severity of business disruptions resulting from the
COVID-19 pandemic and inventory constraints caused by the global automobile
semiconductor chip shortage. To the extent that existing cash and cash
equivalents, and cash from operations, are insufficient to fund our future
activities, we may need to raise additional funds through public or private
equity or debt financing. Additional funds may not be available on terms
favorable to us or at all.

Credit Facility



We are party to a credit facility with Silicon Valley Bank that provides for
advances of up to $35.0 million. This credit facility provides a $10.0 million
sub-facility for the issuance of letters of credit and contains an increase
option permitting us, subject to the lender's consent, to increase the revolving
credit facility by up to $15.0 million, to an aggregate maximum of $50.0
million. The credit facility's previous three-year term matured on April 19,
2021. In April 2021, we entered into an amendment to extend the maturity date of
our credit facility for another three years to expire on April 12, 2024. No
amounts were outstanding at September 30, 2022. The amount available under the
amended credit facility at September 30, 2022 was $32.6 million, reduced for the
letters of credit issued and outstanding under the sub-facility of $2.4 million.
See Note 8 of our condensed consolidated financial statements herein for more
information about our amended credit facility.

Share Repurchase Program



In the third quarter of 2020, our board of directors authorized an open market
stock repurchase program (the "Program") of up to $75 million to allow for the
repurchase of shares of our common stock through September 30, 2022. In the
second quarter of 2021, our board of directors increased the authorization of
the Program by an additional $75 million, bringing the total authorization to
$150 million. In the third quarter of 2022, our board of directors extended the
Program's expiration to September 30, 2024. The timing and amount of any
repurchases is determined by us based on our evaluation of market conditions and
other factors. Repurchases of our common stock may be made under a Rule 10b5-1
plan, which would permit common stock to be repurchased when we might otherwise
be precluded from doing so under insider trading laws, open market purchases,
privately-negotiated transactions, block purchases or otherwise in accordance
with applicable federal securities laws. The Program may be suspended or
discontinued at any time and does not obligate us to purchase any minimum number
of shares. During the nine months ended September 30, 2022 the Company
repurchased and retired a total of 6.8 million shares under the Program for
$25.0 million. As of September 30, 2022, the Company had a remaining
authorization of $50.5 million for future share repurchases.

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Cash Flows



The following table summarizes net cash derived from operating, investing, and
financing activities from continuing operations, as well as net cash from
discontinued operations:
                                                                       Nine Months Ended September 30,
                                                                          2022                    2021
Consolidated Cash Flow Data:                                                    (in thousands)
Net cash (used in) provided by operating activities                $        (20,212)         $    16,177
Net cash used in investing activities                                        (4,680)              (8,056)
Net cash used in financing activities                                       (27,346)             (37,074)
Net cash used in continuing operations                                      (52,238)             (28,953)
  Net cash provided by discontinued operations                                    -                6,304
Net decrease in cash and cash equivalents                          $        

(52,238) $ (22,649)

Operating Activities of Continuing Operations



Our net loss and cash flows provided by or used in operating activities are
significantly influenced by our investments in headcount and infrastructure to
support our growth and marketing, advertising, and sponsorship expenses. Our net
loss has been significantly greater than cash provided by or used in operating
activities due to the inclusion of non-cash expenses and charges.

Cash used in operating activities for the nine months ended September 30, 2022
was $20.2 million. This was primarily due to our net loss of $100.5 million,
adjusted for non-cash items, including goodwill impairment of $59.8 million,
depreciation and amortization expense of $11.7 million, stock-based compensation
expense of $13.2 million, amortization of lease right-of-use assets of $3.0
million, and a gain from equity method investment of $1.8 million. Net cash used
in operations also reflected a decrease of $3.5 million from changes in
operating assets and liabilities, which primarily reflected a decrease in
operating lease liabilities of $4.0 million, an increase in prepaid expenses and
other assets of $1.7 million, and a decrease in accounts payable of $2.5
million. These decreases were offset by a decrease in accounts receivable of
$3.3 million and an increase in accrued employee expenses of $2.0 million.

Cash provided by operating activities from continuing operations for the nine
months ended September 30, 2021 was $16.2 million. This was primarily due to our
loss from continuing operations of $22.6 million, adjusted for non-cash items,
including stock-based compensation expense of $16.0 million, depreciation and
amortization expense of $12.7 million, amortization of lease right-of-use assets
of $3.2 million, an impairment charge associated with certain of our existing
office locations of $1.7 million, bad debt expense of $0.3 million, and loss
from equity method investment of $1.0 million. Net cash provided by operations
also reflected an increase of $3.5 million from changes in operating assets and
liabilities, which primarily reflected a decrease in accounts receivable of
$12.7 million primarily due to improved collections efforts and an increase in
accounts payable of $1.0 million, offset by a decrease in accrued employee
expenses of $1.1 million, a decrease in operating lease liabilities of $3.9
million, and a decrease in accrued expenses and other current liabilities of
$5.4 million primarily related to decreased accrued marketing spend and
marketing fees payable to our affinity group partners and advertisers.

Investing Activities of Continuing Operations



Cash used in investing activities of $4.7 million for the nine months ended
September 30, 2022 consisted of $12.1 million paid for our acquisition of
Digital Motors and $8.3 million investments in software and computer hardware,
offset by $15.7 million received from the sale of our equity method investment
in Accu-Trade.

Cash used in investing activities of $8.1 million for the nine months ended September 30, 2021 resulted from investments in software and computer hardware.

Financing Activities of Continuing Operations



Cash used in financing activities of $27.3 million for the nine months ended
September 30, 2022 represented payments of $25.1 million for the repurchase of
shares of our common stock under our open market stock repurchase program and
taxes paid of $2.4 million for the net share settlement of certain equity
awards. These decreases were offset by proceeds received of $0.2 million from
the exercise of employee stock options.

Cash used in financing activities of $37.1 million for the nine months ended
September 30, 2021 primarily represented payments of $31.9 million for the
repurchase and retirement of our common stock, taxes paid of $4.3 million for
the net share settlement of certain equity awards, and the portion of the
payment associated with an acquisition date fair value of a contingent

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consideration of $2.2 million related to our 2018 acquisition of DealerScience. These decreases were offset by proceeds received of $1.4 million from the exercise of employee stock options.

Net Cash Provided by Discontinued Operations



Net cash provided by discontinued operations for the nine months ended September
30, 2021 mainly consisted of the $7.5 million cash earnout received from J.D.
Power based upon ALG's achievement of certain revenue metrics in 2020 net of a
cash payment of $1.0 million related to final net working capital adjustments
associated with the Divestiture.


Contractual Obligations and Known Future Cash Requirements



Information related to the Company's contractual obligations, commercial
commitments and expected cash requirements can be found in Note 3 and Note 9 in
our Annual Report on Form 10-K, filed with the SEC on February 24, 2022. There
have been no material changes in our contractual obligations and known future
cash requirements since December 31, 2021.

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Critical Accounting Policies and Estimates



The preparation of financial statements and related disclosures in accordance
with accounting principles generally accepted in the United States of America
requires management to make judgements, assumptions and estimates that affect
the amounts reported in the condensed consolidated financial statements and
accompanying notes. Note 2 in our Annual Report on Form 10-K describes the
significant accounting policies and methods used in the preparation of the
condensed consolidated financial statements. Since December 31, 2021, there have
been no material changes in our accounting policies that are impacted by
judgements, assumptions and estimates.

Recent Accounting Pronouncements

There are no new accounting pronouncements not yet adopted or effective that are expected to have a material impact on our Condensed Consolidated Financial Statements.

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